Little Joyful Steps
Playful and warm branding for early childhood education.
How it started
Balancing professionalism with the warmth and playfulness required for a child-focused brand. It needed to appeal to parents while feeling fun for kids.
Services
- Logo Design
- Illustration
- Print Collateral
Context
- Education
- Canada
- Nov 2023 - Jan 2024
Technologies
Logo DesignIllustrationPackaging
The Process
Designed a friendly, illustrative brand identity that appeals to both parents and children. Created custom characters and a soft, welcoming color palette.
Outcome
Key Impact
Enrollment increased by 20% following the rebrand launch.